Don’t build cockpits, become a coach

Posted on Wed 09 November 2016 in Data • Tagged with data, science, product, analytics

I used to think that a good analogy for using data is the instrumentation of a cockpit in an airliner. Lots of instruments, and if they fail, the pilot can’t fly the plane and bad things happen. There’s no autopilot for companies. The problem with this analogy is that planes aren’t built in mid-air. Product teams and companies constantly need to build and ship new products.

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