Amazon established a set of principles and mechanisms, enabling the company to grow from a single founder to several hundred thousand employees while remaining stubbornly true to its mission of obsessing over customers to create long-term shareholder value.

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These are the best parts from the book "Invent and Wander: the Collected Writings of Jeff Bezos". The book is a collection of the annual Amazon shareholder letters that Jeff Bezos has been sending out since 1997, and speeches he has given over time.

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